Hi I'm Logan
a Graphic Designer based in Wisconsin.
Lets Create
something amazing
Website design by Logan Simms
What I'm all About
Hi, I’m Logan, a creative powerhouse with a knack for making things look awesome. Whether it’s designing eye-catching flyers, perfecting photo edits, or crafting standout branding, posters, and logos, I thrive on turning ideas into visuals that pop.In my past life as a Head Chef, I mastered the art of staying cool under pressure because if you can handle a dinner rush, you can handle just about anything. Those skills translate surprisingly well to the creative world (who knew branding and soufflés had so much in common?).When I’m not working, I’m likely cranking up heavy metal tunes. Music fuels my creativity, and let’s be honest, it’s also great for drowning out distractions when deadlines are looming. If I’m not rocking out, you might find me exploring new hobbies, perfecting a recipe, or catching up on shows I’ve been meaning to watch (but probably never will finish).I love what I do and take pride in delivering quality work that stands out. Whether you need a polished photo, a killer logo, or something else entirely, let’s make it happen and have a little fun along the way!

(Totally not AI generated image)
Snapple
Showcases a dynamic and engaging video advertisement designed for Snapple. The ad incorporates smooth transitions, vibrant visuals, and branding elements to capture the essence of the product while appealing to a broad audience. Leveraging Google Web Designer, I executed precise animations and interactive features to ensure seamless delivery across multiple platforms. This piece highlights my ability to produce professional-grade digital advertising content that aligns with brand messaging and enhances viewer engagement.
Mothers Against Addiction
Designing impactful flyers, graphics, and social media posts for Mothers Against Addiction, a cause-driven organization dedicated to raising awareness and offering support to families affected by addiction. Each design emphasized clarity, empathy, and hope, aligning with the organization’s mission. The flyers captured attention through bold typography and cohesive layouts, while the social media posts leveraged concise messaging paired with visuals to inspire action and spread awareness.
Alice In Chains/Wonderland
Striking mashup design seamlessly merges the iconic Alice in Chains branding with a dark, whimsical twist inspired by Alice in Wonderland. The artwork features a gothic Alice wielding an electric guitar, set against a background of jagged, skeletal shapes that capture the grunge essence of the legendary band. The lettering mirrors classic rock poster aesthetics, distorted and stylized to give an edgy, raw feel.
Wick-ed Charm
Wick-ed Charm and the candle Midnight Ember, I aimed to design a product that blends bold visual design with sensory appeal. The candle features a striking yellow hue that stands out against its sleek black box. The fragrance, a blend of smoky wood, deep amber, and hints of vanilla, inspired the visual identity, which evokes both comfort and mystery. This project reflects my vision for creating a brand that captures the essence of intrigue and elegance.
Section Yellow
A sober fan club for Green Bay Packers supporters, I designed a logo that combines team spirit with a message of strength and sobriety. The logo features bold typography paired with a yellow balloon symbol to represent unity and a commitment to staying sober while celebrating the Packers. The design reflects both the excitement of game day and the positive, supportive atmosphere of the fan community.
The Roasted Bean
Captures the warmth and richness of freshly brewed coffee. The logo features a stylized coffee cup, subtly transitioned into the type, paired with clean, modern typography that reflects the brand's inviting, yet contemporary vibe. The earthy tones and simple, bold design convey a sense of comfort and quality, making it the perfect visual identity for a coffee shop that celebrates the art of roasting and the joy of a great cup of coffee.
YouTube
Thumbnails
Focus on creating eye-catching, high-energy visuals that grab attention and capture the essence of the content. Bold typography, vibrant colors, and dynamic imagery are used to highlight the emotional tone of the video, whether it's surprise, excitement, or humor, ensuring viewers are instantly drawn to the video. Each design is crafted to maximize engagement and convey the reaction in a visually compelling way.
Blog
Thumbnails
Create visually appealing, clean, and informative visuals that represent the blog’s content at a glance. With a blend of bold typography, engaging imagery, and a cohesive color scheme, each thumbnail is designed to draw readers in while maintaining clarity and relevance to the subject matter. The result is a design that effectively captures the essence of the blog post and encourages clicks and engagement.
Photoshop Edits
Expertise in photo editing and manipulation using Adobe Photoshop. From enhancing colors and retouching details to creating seamless composites, my edits bring out the full potential of every image. Each project reflects a commitment to precision, creativity, and the unique vision of my clients. Whether refining portraits or crafting artistic transformations, my work consistently elevates the visual impact of every piece.
Still Coffee
Features a clever play on perspective. The cup showcases two contrasting visuals: one side presents a "half full, half empty" image, while the other shows "still coffee" view. As the cup heats up, the design transforms, shifting between these two states to reflect the dynamic nature of how we perceive things. Despite the fluctuating perspectives, the message remains clear: it's still coffee. This interactive design serves as a reminder that, no matter how you view the situation, there's always something to enjoy. Perfect for those who appreciate a bit of humor with their morning brew.
Summit Realty Co.
Showcases a luxurious modern home with a clean and sophisticated layout, using a color scheme of navy blue, gold, and white to evoke a premium feel.
The footer includes contact details and social media links, ensuring that interested buyers can easily get in touch with Summit Realty Co. This flyer effectively captures the company's brand identity and its commitment to delivering high-quality homes to its clients.
Vivid Essence
Designed with a bold and vibrant aesthetic, these posters effectively capture attention while communicating key messages with clarity. Utilizing tools like Canva, I combined striking imagery, balanced layouts, and compelling typography to create designs that resonate with the target audience. This project highlights my ability to craft visually appealing promotional materials that align with brand identity and objectives.